Advertising

Brand Development

The name you choose for your company or product, and the appearance of that name is important. Brand image and brand messages such as tag lines represent the first thing consumers see. Getting it right, therefore, is critical. Let us help you identify the right brand and give it the right sense of purpose to make that powerful first impression.

Copywriting

Whether brochures, blogs, newsletters, press releases, wikis or website content, we can deliver the right prose aimed at the right customer. We have the people on board who can write about technology, science, medicine, insurance, finance, franchise concepts, education. You name it.  We can describe it. And we can put the right blend of brand and image together to produce content that stands out not just for its words but also for its design.

Business Development

Business Plans

There is both art and science in the writing of a business plan. The art is in creating the vision statements that make compelling arguments for your business idea. The science is in building a business model that works.

Let us apply our skills in helping you to create a business plan that can be a living tool for the operations of your business or an exhibit for attracting investment.

Franchise Consulting

Through our work with franchisors and franchisees in Canada, the United States and around the world, Len Rosen Marketing has developed relationships with key franchise and small business industry experts who understand the intricacies of this business model. This has led to the development of Franchise Formula, a new venture that will soon feature a website portal dedicated to providing advice on best practices for the industry.

In the interim here at Len Rosen Marketing we can help you define agreements, your business model, create the documentation required for filings in different jurisdictions, find the right tools for infrastructure support as well as all of the other business services described on this page.

Marketing Plans and Execution 

The strength of any marketing plan can be measured by results. Len Rosen Marketing creates tactical marketing plans. These plans focus on immediate opportunities, look at competitive positioning, describe potential threats and suggest specific actions to take to achieve measurable revenue goals.

The company provides expertise for the execution of the plan as well using our trained sales and marketing staff. So if you are a business startup or if you do not have the people in place to execute your plan, you can use us as your virtual marketing and sales team.

We understand how to generate leads, use the power of e-mail and web tools to create awareness, put together seminars, plan for and execute tradeshows and other events, get press coverage, create traffic to your website and so much more.

Sales Consulting and Channel Development

Len Rosen Marketing can deliver on your requirements for sales, whether direct or indirect. 

Marketing plans require people who know how to execute them. If your prospective customer is a C level executive, engineer, technologist, physician, educator or channel partner, we've called on them all and can speak their language.

 We have the expertise to create licensing documents, reseller agreements, price lists, presentations, all the necessary infrastructure for supporting your sales process.

 
Technical Writing and Documentation

Creating technical documents that meet audience requirements calls on skills that are not easy to find today. At Len Rosen Marketing we can deliver:

  • User Manuals

  • Data Dictionaries

  • Technical Reports

  • Proposals and RFPs

  • Wikis and Blogs

Let us know where you need our help. You can reach us by calling 416.223.6023 or contact  us by  e-mail at len.rosen@lenrosenmarketing.com.